Local search engine optimisation services for small local businesses – Peterborough
does your website need visibility locally for its services?
My local and specific location seo will power your site up into the top pages on local search terms
- I use SEO to position Small Business websites needing organic rankings and Google Maps optimisation.
- I use SEO to build the rankings of local directories like Yahoo Local, Yelp, Citysearch and Hotfrog.
- I also use SEO to manage the search results of those who are being affected by no listings within Google.
Local seo increases brand awareness, drives in traffic and brings in sales
local seo work helps businesses get a quick fix on there online visibility and quickly focus on the local surrounding area, this is a good option for local companies with a small search engine optimisation budget and work the local area. businesses such as hairdressers, plumbers, roofers for example.
Why choose local seo?
As the Internet evolves and web users become more sophisticated, people are turning more and more to the Internet to find local services. This is true for businesses that sell online, and for those that use the Internet to promote & market their brick-and-mortar business.
The issues faced for a locally based business is the size of the Internet. A locally based website often gets lost within search engines. Larger national and international sites dominate the best broad search terms. Localized search marketing requires a different approach.
Target your local customers
Internet users are seeking the local websites. Their search behaviors are becoming much more sophisticated in order to find the product or business they are searching for. A search optimisation strategy that focuses on those local searchers will drive the visitors to your site who are seeking specifically the product or service they are looking for. This is the best type of traffic your site could possibly attract.
Targeting these searchers first requires your understanding of their online behaviors. Knowing how they are trying to find you will allow you to structure your online presence in a way that will allow your site to be found. Localised search optimisation allows you to reach out to these potential customers.
If they are searching, be found and increase your sales.
A simple kick start local seo campaign includes the following;
Competitor analysis
Keyword analysis – upto 10
Submissions to 20 local directories, profiles created and advertisements
Submission to local networking sites.
Twitter profile created (if required), to target local markets
Local maps setup, listing
Squidoo profile listing and 2 content articles about the business/company
Google analytics installation with google webmaster tools for tracking and diagnostics
monthly seo reports
Please email me for further information about this service
